Free calculator

How much money is sitting in your old customer records?

You've sold machines for years. Some of those customers are ready to upgrade right now. See how many, in 30 seconds.

The math comes from dealerships like yours:

  • On average, 2 out of 3 machines with a known install date are ten years old or older.
  • On average, at least 7 out of 10 customers with an old machine had not heard from the shop in years, to either upgrade or service.
  • The median new machine price: $6,899.
  • The average service ticket cost: $582.

If anything, counts like these run low. In the same records, 4 out of 10 machines had no install date at all, so the true numbers are higher. See the averages on one page here.

Bucket cleans up your records.

We've worked with many equipment dealerships just like yours. Book your call to get organized and start selling this week.

What's sitting in your records

— a year

—

machines you sold that are ten years old or older

—

customers have not heard from the shop in years

Old-machine sales —

Other machine sales —

Service work —

Rough math, calibrated on dealer records. Yours will say something different. That's kind of the point.

Want the 11 ways equipment dealers actually grow revenue?

Free guide on finding revenue in the customers you already have: maintenance-schedule margins, trade-in flywheels, seasonal call lists, and more.

Once you book your call

Now for the fun part.

We'll email you to grab 10 of your customers. We'll plot them on our Opportunity Map ahead of your call, with the ones ready to upgrade flagged in red. It's your own records you see live, way more fun.

Book my free 15-min call
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The Opportunity Map inside Bucket, with a dealer's customers plotted and aging machines flagged

The full product once we clean up your records and you log in — real customer records from a dealership like yours, with 10,000+ customers mapped out.